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Kia disavows sexy cartoon ads
Filed under: Marketing/Advertising, Kia
The racy ads Kia says it knew nothing about - Click above for high-res image gallery
Kia is putting some distance between itself and the racy ads for the company's dual-zone climate control on the Sportage. According to the automaker, the sultry print ads were penned by the Brazilian ad agency Moma. Apparently, Kia Motors America has no business relationship with the company and didn't approve the print ads in any way. The manufacturer called the clever spots "undoubtedly inappropriate" in a short release. Despite disavowing any association with the marketing company that created the spots, the KMA statement goes on to apologize to anyone who may have been offended by the materials.
The ads featured children's tales in two temperatures, with a safe, cool telling of the stories in the left panels, and a more heated variant to the right. You can check them out for yourself in the gallery below. The art was reportedly displayed at a festival in Cannes, though we wouldn't expect to see them resurface stateside anytime soon. Hit the jump to read KMA's official statement on the ads.Continue reading Kia disavows sexy cartoon adsKia disavows sexy cartoon ads originally appeared on Autoblog on Mon, 27 Jun 2011 13:01:00 EST. Please see our terms for use of feeds.Permalink | Email this | Comments
http://www.autoblog.com/2011/06/27/kia-disavows-sexy-cartoon-ads/
Filed under: Marketing/Advertising, Kia
The racy ads Kia says it knew nothing about - Click above for high-res image gallery
Kia is putting some distance between itself and the racy ads for the company's dual-zone climate control on the Sportage. According to the automaker, the sultry print ads were penned by the Brazilian ad agency Moma. Apparently, Kia Motors America has no business relationship with the company and didn't approve the print ads in any way. The manufacturer called the clever spots "undoubtedly inappropriate" in a short release. Despite disavowing any association with the marketing company that created the spots, the KMA statement goes on to apologize to anyone who may have been offended by the materials.
The ads featured children's tales in two temperatures, with a safe, cool telling of the stories in the left panels, and a more heated variant to the right. You can check them out for yourself in the gallery below. The art was reportedly displayed at a festival in Cannes, though we wouldn't expect to see them resurface stateside anytime soon. Hit the jump to read KMA's official statement on the ads.Continue reading Kia disavows sexy cartoon adsKia disavows sexy cartoon ads originally appeared on Autoblog on Mon, 27 Jun 2011 13:01:00 EST. Please see our terms for use of feeds.Permalink | Email this | Comments
http://www.autoblog.com/2011/06/27/kia-disavows-sexy-cartoon-ads/